Opportunities

Opportunity pipeline settings, swimlane configuration, stages, categories, sources, and loss reasons.

Written By Victor Raessen

Last updated 4 days ago

Opportunities

Configure your opportunity pipeline — stages, categories, sources, loss reasons, and swimlane layout.

These settings are central to how Salesbuildr automates your sales workflow. When you create and manage quotes, the underlying quote drives the opportunity: the quote status (draft, sent, approved, declined, expired) automatically updates the opportunity stage and status through your Quotes stage mapping. One-time and recurring line items on the quote determine the opportunity value. Combined with the probability and weighting you configure per pipeline stage, this feeds directly into your sales forecast and pipeline reporting — all without manual updates.

Navigate to Admin > Opportunities to access the full configuration page. The page is organized into tabs.

PSA integration note: If you have a PSA connected, pipeline stages, categories, sources, and loss reasons are imported from your PSA during the initial sync. Fields synced from your PSA are read-only in Salesbuildr — to modify them, update them in your PSA first, then re-sync via Admin > Integrations > Synchronize. You can still add new values locally and reorder all items. The specific fields imported vary by PSA:

  • Autotask — Pipeline stages, categories, sources, and loss reasons
  • ConnectWise — Pipeline stages, categories (from CW opportunity types), and sources (from CW marketing campaigns)
  • HaloPSA — Pipeline stages, categories (from Halo opportunity types), and opportunity teams. Additional tabs for teams and types appear when HaloPSA is connected.

PSA-specific settings

Depending on your connected PSA, additional tabs and behaviors may be available on this page. Each PSA also has its own integration-specific configuration under Admin > Integrations.

HaloPSA — Two additional tabs appear: Opportunity teams (team assignments imported from Halo, used for routing and ownership) and Opportunity types (type classifications from Halo that map to categories in Salesbuildr, with additional fields like default team and target date requirements). See HaloPSA Configuration for Halo-specific integration settings.

Autotask — Opportunity fields include user-defined field (UDF) mapping and additional data point configuration. See Autotask Configuration for Autotask-specific settings.

ConnectWise — Opportunity types map to categories, and marketing campaigns map to sources. Status mapping between ConnectWise and Salesbuildr is configured in the integration settings. See ConnectWise Configuration for ConnectWise-specific settings.

Settings

The Settings tab controls default values for new opportunities and access restrictions.

Admin Opportunities Settings tab showing default values and access controls
Admin > Opportunities > Settings — Mar 1, 2026, 5:45 PM UTC

Access control:

SettingDescription
Restrict opportunity accessWhen enabled, non-admin users can only see opportunities and quotes they personally own (see also Users & Access)

Default values for new opportunities:

SettingDescription
Pipeline stageDefault pipeline stage for new opportunities
ProbabilityDefault win probability (leave empty to use the pipeline stage's probability)
Probability requiredWhen checked, probability is mandatory on all opportunities
Expected close dateDefault duration from creation (e.g., 4 weeks)
CategoryDefault opportunity category
SourceDefault lead source
Source requiredWhen checked, source is mandatory
Calculate total for # monthsNumber of months used for value calculation (skipped when the opportunity has quotes)
Value months requiredWhen checked, value months is mandatory
Use revenue/cost of quoted itemsDerive opportunity revenue from the primary quote's totals
Use company account manager as default ownerAuto-assign the company's account manager as the opportunity owner
Default stage for lost opportunitiesPipeline stage to auto-set when an opportunity is marked as lost

These defaults apply automatically to new opportunities but can be overridden per opportunity.

Quote Stages Map With Opportunity Stages:

Configure how quote status changes automatically update the parent opportunity. For each quote status (Draft, Sent, Approved, Declined, Expired), map it to a specific pipeline stage and opportunity status.

Quote StatusOpportunity Pipeline StageOpportunity Status
Draft(select stage)(select status)
Sent(select stage)(select status)
Approved(select stage)(select status)
Declined(select stage)(select status)
Expired(select stage)(select status)

This auto-update only triggers for the primary quote. If no mapping is configured, no automatic updates occur. When the pipeline stage changes, the probability auto-updates to match the stage's configured probability (unless set manually).

Ticket-to-opportunity mapping:

Note: If there are services on the quote, the opportunity stage will not be automatically moved to the configured stage.

A separate row controls what happens when a fulfillment ticket is created from a quote — set the pipeline stage and status to apply at that point.

Opportunity settings showing quote-to-opportunity stage mapping and stage after ticket creation
Opportunity settings showing quote-to-opportunity stage mapping and stage after ticket creation Feb 20, 2026
Quote stages mapped to opportunity stages with ticket creation stage highlighted
Quote stages mapped to opportunity stages with ticket creation stage highlighted Feb 20, 2026

Swimlane

Configure which pipeline stages appear as columns in the swimlane (Kanban) view.

  • Select the pipeline stages to show by toggling their checkboxes
  • Leave all unchecked to show all stages
  • Only opportunities in selected stages are loaded (maximum 1000)

This is useful for focusing the swimlane on active sales stages while hiding stages like "Implemented" or "Lost."

Admin Opportunities Swimlane tab showing pipeline stage selection for Kanban view
Admin > Opportunities > Swimlane — Mar 1, 2026, 5:45 PM UTC

Pipeline Stages

Manage the pipeline stages that opportunities move through. The table supports:

Admin Opportunities Pipeline stages tab showing Prospect, Qualifying, Proposal sent, and Closed stages
Admin > Opportunities > Pipeline stages — Mar 1, 2026, 5:45 PM UTC
ColumnDescription
Drag handleReorder stages by dragging
DefaultToggle to set one stage as the default for new opportunities (only one can be default)
LabelThe stage name (e.g., "Prospecting", "Proposal Sent", "Negotiation")
ProbabilityWin probability percentage associated with this stage (auto-applied to opportunities when they enter this stage)
DeletedSoft-delete a stage (disabled for stages imported from your PSA)

Click the + button to add a new stage. Changes are saved in bulk when you click Save.

Note: Pipeline stages imported from your PSA cannot be renamed or deleted in Salesbuildr — manage them in your PSA and re-sync. This applies to all three supported PSAs (Autotask, ConnectWise, and HaloPSA). You can add local stages and reorder all stages freely.

Categories

Manage opportunity categories (separate from product categories). The table supports the same controls as pipeline stages: drag-and-drop ordering, default selection, label editing, and soft-delete.

Admin Opportunities Categories tab showing opportunity categories list
Admin > Opportunities > Categories — Mar 1, 2026, 5:45 PM UTC

Opportunity categories are used for filtering and reporting. All three PSAs sync opportunity categories: Autotask from its category picklist, ConnectWise from opportunity types, and HaloPSA from ticket types marked for opportunities.

For HaloPSA users, categories are imported from Halo "Opportunity Types" (see Integrations) and may include a default team assignment — when an opportunity is created with that category, the team is auto-assigned.

Sources

Manage lead/opportunity sources (e.g., "Referral", "Website", "Cold Call"). Same table controls: drag ordering, default, label, soft-delete.

Admin Opportunities Sources tab showing lead source entries
Admin > Opportunities > Sources — Mar 1, 2026, 5:45 PM UTC

Sources help track where opportunities originate and are available as filters on the opportunity overview page. Autotask and ConnectWise import sources from the PSA (ConnectWise maps marketing campaigns to sources). HaloPSA does not sync sources — manage them directly in Salesbuildr.

Loss Reasons

Manage loss reasons that must be selected when marking an opportunity as lost (e.g., "Price", "Competitor", "No Budget", "Timing"). Same table controls: drag ordering, default, label, soft-delete.

Admin Opportunities Loss reasons tab showing reasons like Too expensive, Competitor version, Not interested
Admin > Opportunities > Loss reasons — Mar 1, 2026, 5:45 PM UTC

Only Autotask imports loss reasons from the PSA. ConnectWise and HaloPSA users manage loss reasons directly in Salesbuildr.

Loss reasons feed into reporting and help identify patterns in lost deals.

See also